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Master Thesis

Faire de la GRH un levier d'innovation dans une PME : le cas des Deux-Ponts

Abstract : Human Resources Management (HRM) often appears through informal practices in small and medium enterprises (SME) which do not consider it as an integral function in their structure. HRM is not perceived as a source of value creation but rather like a burden, whereas on a strategic plan, it is likely to create a competitive advantage for these companies which would enable them to differentiate. SME are essentially focused on innovation, critical measure to survive in this harsh economic context. These companies seem to put into action a dichotomy between innovation and HRM which are indeed not incompatible on the contrary. This combination could co-exist in which HRM would be a lever of innovation in a Grenoble SME.
Keywords : SME Innovation HRM
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Master Thesis
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Contributor : Grenoble Iae <>
Submitted on : Tuesday, February 24, 2015 - 12:54:08 PM
Last modification on : Tuesday, May 11, 2021 - 11:36:17 AM
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  • HAL Id : dumas-01119917, version 1


Ludivine Adla. Faire de la GRH un levier d'innovation dans une PME : le cas des Deux-Ponts. Gestion et management. 2014. ⟨dumas-01119917⟩



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