Skip to Main content Skip to Navigation
Master Thesis

De quelles façons le circuit de commercialisation peut-il influencer l'organisation interne du travail au sein de l'exploitation fruitière ? L'exemple de la filière pomme en France

Abstract : The labour force management in arboriculture is crucial. Within a familial sector, where taking on a permanent employee is not harmless, it is a major indicator of the farm’s competitiveness. In front of the economic situation of his business, the farmer must divide the work among the more and less autonomous staff’s members. The many requirements the farmer has to get by can be formalized (bill of specifications) or unformalized: it will guide the farmer’s strategy and investments. Each marketing channel has its own labour characteristics: specific positions, changeable labour force’s intensity, autonomy of the staff’s members. The traditional opposition between proximity and expedition marketing give way, in this context, to four strategies which mobilise differents ressources, especially human ressources. The evaluation of each strategy let however foresee a return to the proximity-expedition ambivalence. This study enables the listing of difficulties producers can come across and the way they can use. The realization of a such study to a wider scale could lead to the creation of tools for labour force management, as the one which already exists for the cereal culture.
Document type :
Master Thesis
Complete list of metadata

Cited literature [34 references]  Display  Hide  Download

https://dumas.ccsd.cnrs.fr/dumas-01205514
Contributor : Agrocampus Ouest <>
Submitted on : Friday, September 25, 2015 - 3:51:35 PM
Last modification on : Friday, October 23, 2020 - 4:49:41 PM
Long-term archiving on: : Tuesday, December 29, 2015 - 9:20:55 AM

Identifiers

  • HAL Id : dumas-01205514, version 1

Collections

Citation

Xavier Cornilleau. De quelles façons le circuit de commercialisation peut-il influencer l'organisation interne du travail au sein de l'exploitation fruitière ? L'exemple de la filière pomme en France. Sciences agricoles. 2015. ⟨dumas-01205514⟩

Share

Metrics

Record views

172

Files downloads

4383