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Master Thesis

Les espaces commerciaux du boulevard Haussman : espaces vécus, rites et rythmes urbains

Abstract : This master thesis studies the commercial practices and lived space of the visitors to boulevard Haussmann, it also analyzes how the business structures the space, and shapes the urban landscape of this area, which is theatralized, as both « Paris XIXe century » -mythical and fantazised, and also « Paris capital of fashion ». The shops in this area offer an ambiance, a playful and sensous experience, which are expectations of today consumers. This work questions the way the Grands-Magasins strive to cultivate dreams, and organize the space around the idea of a pleasant and happy shopping experience. I will study how these « cathedrals of shopping » and shops of the boulevard, set the pace of the day and the week, but also of the year, with major ritual events like the christmas windows or the sales. The custom of shopping in boulevard Haussmann, combines strawling, leisure, and the pleasure of seing go by. This point was studied with a survey carried out with tourists and parisians about their habits, their routes and their perceptions of the area.
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Master Thesis
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https://dumas.ccsd.cnrs.fr/dumas-01387102
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Submitted on : Sunday, November 20, 2016 - 5:25:26 PM
Last modification on : Tuesday, March 10, 2020 - 11:15:30 AM
Long-term archiving on: : Tuesday, March 14, 2017 - 11:21:20 PM

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  • HAL Id : dumas-01387102, version 1

Citation

Marie Fruit. Les espaces commerciaux du boulevard Haussman : espaces vécus, rites et rythmes urbains . Géographie. 2013. ⟨dumas-01387102⟩

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