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Master Thesis

En quoi l’Open Innovation appliquée par la fonction Achats influe-t-elle sur les implications relationnelles client/fournisseur dans l’industrie automobile ?

Abstract : This thesis describes the application of Open Innovation by the Purchasing function and its strategic role in this process. We are also interested in the different aspects that an innovation collaboration involves from a customer/supplier relationship point of view. From a literature review, we discuss the concept of Open Innovation, the organization to promote an Open Innovation approach, and finally we study the implementation of Open Innovation by the Purchasing function as well as influencing factors on the customer/supplier relationship. Then through a field study with buyers, we identify the main trends in the implementation of the Purchasing function of Open Innovation and its implications for the customer/supplier relationship in the automotive industry. The combination of these two studies allows us to make recommendations for the application of Open Innovation by the Purchasing function of an automotive start-up, Raydiall Automotive Company.
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Master Thesis
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https://dumas.ccsd.cnrs.fr/dumas-03542179
Contributor : Grenoble Iae Connect in order to contact the contributor
Submitted on : Friday, January 28, 2022 - 10:00:59 AM
Last modification on : Wednesday, March 16, 2022 - 3:38:49 AM
Long-term archiving on: : Friday, April 29, 2022 - 6:06:23 PM

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  • HAL Id : dumas-03542179, version 1

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Marion Bardin. En quoi l’Open Innovation appliquée par la fonction Achats influe-t-elle sur les implications relationnelles client/fournisseur dans l’industrie automobile ?. Gestion et management. 2021. ⟨dumas-03542179⟩

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