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Master Thesis

Entre visibilité et insertion dans la sphère économique : le positionnement des musiciens sur les réseaux sociaux

Abstract : Because of the digitalization and the consequences of the resulting innovations, musical field has been through important changes in the past few years. Competences and visibility access generalization had lead the music actors to take position in the Web. Whether they are intermediaries or artists, they appropriated the possibilities given by the web evolution and online platforms development. Social networks use has known a growing importance because of its accessibility, even though we have to shade this point. We will study the way musicians have been including these Medias in a communication strategy, and the notoriety link that resulted from it.
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Master Thesis
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https://dumas.ccsd.cnrs.fr/dumas-01373240
Contributor : Bibliothèque Yves de la Haye - Icm Grenoble <>
Submitted on : Wednesday, October 26, 2016 - 9:57:54 AM
Last modification on : Wednesday, July 15, 2020 - 8:52:03 AM
Long-term archiving on: : Friday, February 3, 2017 - 12:42:16 PM

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  • HAL Id : dumas-01373240, version 1

Citation

Manon Campos. Entre visibilité et insertion dans la sphère économique : le positionnement des musiciens sur les réseaux sociaux. Sciences de l'information et de la communication. 2016. ⟨dumas-01373240⟩

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