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Master Thesis

Le multi-écrans : vers une redéfinition de la hiérarchisation de l'information et du processus de conception ?

Abstract : Today, our society is totally interconnected thanks to the web that is more fluid, less fixed, and more easily accessed than before. Users benefit of a lot of connected devices to access to informations, wherever they are, whenever they want, at the time they need. Companies are adopting more and more multi-channel distribution strategy essentially for economic issues: a multi user is more attractive than a singlechannel user. Understanding people's multi-screen behavior and various context of uses means deliver the right information, at the right time and the right place for users. These news issues impact the work of web professionnals because they have to redefine their working process to establish and develop solutions responding to these multichannel issues. Take into consideration of the user and structured content are necessary to conceive new multi-screen platforms. We have to get content ready to go anywhere because multi-screen is just beginning !
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Master Thesis
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https://dumas.ccsd.cnrs.fr/dumas-00872907
Contributor : Bibliothèque Yves de la Haye - Icm Grenoble <>
Submitted on : Monday, October 14, 2013 - 4:01:16 PM
Last modification on : Wednesday, July 15, 2020 - 8:52:03 AM
Long-term archiving on: : Wednesday, January 15, 2014 - 8:05:09 AM

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  • HAL Id : dumas-00872907, version 1

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Sylvain Gateau. Le multi-écrans : vers une redéfinition de la hiérarchisation de l'information et du processus de conception ?. Sciences de l'information et de la communication. 2013. ⟨dumas-00872907⟩

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